Wool Shell Outerwear

Clean the Sky - Positive Eco Trends & Breakthroughs

The Westcomb Skeena Wool Hoody is Velour-Lined and Light-Weight

— November 19, 2014 — Lifestyle
The Westcomb Skeena Wool Hoody is a light-weight and high performance garment that will keep you warm and comfortable when enjoying the great outdoors. This outerwear pieces is crafted out of a custom Schoeller WB-400 wool blend fabric and features a velour lining in its pockets and on its collar, waist and wrist openings.

This lightweight Westcomb Skeena Wool Hoody is showcased in a grey tone and features subtle branding that adds to its understated and casual look. The jacket is priced at a $299 rate and features natural fibers that are used throughout its construction.

The piece is all about high performance and features a water-proof design that will appeal to lovers of outdoor hikes and those who aren't afraid to experience nature even when it is raining.

Trend Themes

  1. Lightweight Wool Outerwear — Opportunity for creating durable and functional lightweight wool outerwear for outdoor enthusiasts.
  2. Velour-lined Outerwear — Disruptive innovation opportunity for integrating velour lining in outerwear for added comfort and luxury.
  3. Waterproof Wool Jackets — Innovation potential in creating water-proof wool jackets for outdoor activities in all weather conditions.

Industry Implications

  1. Outdoor Apparel — Opportunity for outdoor apparel brands to incorporate lightweight wool materials and velour linings in their products.
  2. Athleisure Wear — Disruption opportunity for athleisure wear brands to introduce waterproof wool jackets with fashion-forward designs.
  3. Adventure Tourism — Opportunity for adventure tourism companies to offer high-performance wool outerwear to ensure comfort and functionality for outdoor activities.
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