The 'Blasted with Benefits' Drinks Support New Year's Resolutions
Laura McQuarrie — December 31, 2018 — Lifestyle
References: planetsmoothie & prnewswire
To support people who are looking to take their health and well-being to the next level with the start of a fresh year, Planet Smoothie unveiled a trio of wellness smoothies.
These all-new beverages, branded as smoothies that are 'Blasted with Benefits,' features a Blast supplement to support a different area of one's health. While the Fat Burner Fit is specifically designed to boost the metabolism with ingredients like cocoa, almond milk, cayenne and the Fat Burner Blast, the Immune Defense smoothie has the potential to keep the body strong and protected during cold and flu season when it is vulnerable to germs and illness. The third smoothie in the trio, Power Protein, is packed with 26 grams of total protein thanks to inclusions like peanut butter and a Whey Protein Blast.
These all-new beverages, branded as smoothies that are 'Blasted with Benefits,' features a Blast supplement to support a different area of one's health. While the Fat Burner Fit is specifically designed to boost the metabolism with ingredients like cocoa, almond milk, cayenne and the Fat Burner Blast, the Immune Defense smoothie has the potential to keep the body strong and protected during cold and flu season when it is vulnerable to germs and illness. The third smoothie in the trio, Power Protein, is packed with 26 grams of total protein thanks to inclusions like peanut butter and a Whey Protein Blast.
Trend Themes
1. Functional Wellness Smoothies - Planet Smoothie's 'Blasted with Benefits' smoothies provide targeted health support through specialized supplements.
2. Personalized Health Drinks - The trend of incorporating specific supplements into smoothies allows consumers to customize their wellness routines.
3. Immune-boosting Beverages - Smoothies like the Immune Defense blend offer a convenient way to strengthen the immune system and ward off illness.
Industry Implications
1. Health and Wellness - The health and wellness industry can capitalize on the demand for functional smoothies and supplements.
2. Food and Beverage - The food and beverage industry can offer personalized smoothie options and innovative ingredients to cater to health-conscious consumers.
3. Nutritional Supplements - The nutritional supplements industry can explore partnerships with smoothie brands to develop customized blends for targeted wellness benefits.
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