The cannabis industry continues to grow thanks to the recent legalization of the drug and Weed WR set itself apart from other retailers with its interactive virtual platform. The platform connects customers with growers, distributors, and retail partners and is "a multi-faceted product capable of being packaged for recreational, promotional, educational, and medical use cases."
Weed VR is aiming to create a virtual library of cannabis strains by taking 3D photogrammetry scans of both the plant and the bud. This virtual database could revolutionize how consumers engage with cannabis -- specifically in the recreational and the medical market. Consumers could leverage product knowledge gained through the platform to make informed and educated purchasing decisions that are not always possible at a traditional dispensary.