Every second, 1,500 bottles of water are consumed. Designer MSLK decided to draw attention to that with the art instillation "Watershed," which will be showing at The Figment Art Festival in June.
"Watershed" stacks water bottles in unusual ways in an attempt to start conversations about the amount of water bottles used in a minute. Trash as art is always a great way to spark conversation, and this is a great one by MSLK.
Implications - Consumers are finding new and inventive ways to recycle products as a symbolic representation of their commitment to environmental good. Corporations looking to garner the attention of consumers may consider publicly promoting the green initiatives they employ in the manufacturing of their goods.