Now that a wave of basic face masks have been rapidly created to protect the general public, new designs like this reusable and machine-washable face mask are being enhanced for different integrations in daily life. Connected apparel brand PAACHN created a limited-edition Connected Face Mask with "The Boxer" artwork by Tokyo-based artist Campbell La Pun that integrates an NFC tag. With a mobile device, users can discover product care information and exclusive brand content. With every mask purchased, PAACHN makes a $5 donation to the Artist Trust COVID-19 Fund to support the creative community.
Now that public destinations are slowly reopening, many are remaining hyper-vigilant by wearing face masks as part of their everyday attire. Beyond offering basic protection, next-gen face masks are emerging to offer even more usefulness.