Walk-On’s Sports Bistreaux, an American restaurant and sports bar chain that offers up a wide range of burgers and Cajun cuisine, announced that it would be launching a tiered loyalty program and app for the first time.
With these additions, consumers can earn rewards to save on their future orders, check out any promotional deals, and order dishes for takeout in delivery in a more streamlined fashion. By using joining the loyalty program and using the app, consumers will earn one point for every dollar they spend. Once they've earned 250 points, they'll be able to apply a 15 percent discount on an order of their choice. Members will also be eligible to receive a "free small Cheese Fry when they register and get a free Krispy Kreme Donut Bread Pudding on their birthday."
Image Credit: Restaurant News / Walk-On’s Sports Bistreaux
What's Driving This Trend
- Tiered Loyalty Programs
- More companies will introduce tiered loyalty programs to offer customers greater incentives for spending with them, especially in the food and hospitality industry.
- Mobile Ordering Apps
- The use of mobile ordering apps will continue to rise while integrating loyalty programs to offer convenience and personalization to customers.
- Promotions Customization
- Offering customized promotional deals to members of loyalty programs will continue to be a trend among the food and hospitality industry.
Who This Affects Most
- Food and Hospitality
- Tiered loyalty programs with integrated mobile ordering apps will be disruptive for the food and hospitality industry by offering greater convenience and personalization to customers.
- Retail
- The use of mobile loyalty programs in the retail industry is expected to rise as more businesses realize the potential for offering greater incentives and convenience to customers.
- Gaming and Entertainment
- The gaming and entertainment industry could benefit from offering tiered loyalty programs that are tailored to each user's spending behavior and preferences.
