Reclaimed Christmas Ads

The Volkswagen Instant Christmas Recycler Campaign is Clever

I can’t get enough of this brilliant Volkswagen Instant Christmas Recycler ad. Christmas generates a lot of garbage, with ribbons, plastic packaging and Christmas wrapping paper being thrown out at warp speed. So how does one make people more eco-aware this Christmas?

Volkswagen has the right answer. Check out the clip to see just how the Volkswagen Instant Christmas Recycler turns trash such as newspapers and plastic bottles into recycled festiveness!

Implications - In the 21st Century, there has been an increased importance placed on the likelihood that your ad could go viral. Companies can capitalize on this by investing in marketing that features hidden cameras, installations on the street, flash mobs, and other attention grabbing publicity stunts captured on film. The real-life entertainment the ad showcases will attract interest from consumers and Internet users.

Eco-friendly Christmas Campaigns
Creating ads that promote recycling and environmental awareness during the holiday season.
Viral Marketing Strategies
Investing in attention-grabbing publicity stunts that are captured on film to increase the likelihood of the ad going viral.
Innovative Recycling Techniques
Developing technology or methods that can convert waste into usable and festive materials for the holiday season.

Industries Being Reshaped

Automotive
Car companies can follow Volkswagen's lead with eco-friendly campaigns and innovative recycling techniques for their holiday ads.
Advertising
Marketing and advertising agencies can develop viral marketing strategies to increase engagement and brand awareness during the busy Christmas season.
Waste Management
Companies that specialize in waste management can explore innovative recycling techniques that transform holiday waste into useful materials while promoting environmental awareness.
SCORE
2.4 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 3%
Activity 60%
Freshness 8%