Pensive Musician Shoots

The Vogue Japan She Loves to Rock Editorial is Mellow

Musicians may have a lot of energy on stage, but the Vogue Japan She Loves to Rock editorial offers a glimpse of an artist's downtime when they're not entertaining thousands of fans.

Photographer Henrique Gendre captures model Alexa Yudina for this rocker-themed shoot appearing in the July 2013 issue of Vogue Japan. Set in a hotel room, Yudina plays with her guitar while dressed in leather jackets, fur shrugs and kimono-inspired robes - or sometimes in nothing at all. Her messy bleach blonde hair finishes off her rocker look.

If you've ever wondered what celebrities do while in their hotels, the Vogue Japan She Loves to Rock photo shoot tells you that it's not trashing their rooms or even ordering copious amounts of room service, but a good amount of thoughtful thinking.

Rock-inspired Fashion
There is an opportunity for fashion brands to create edgy and rock-inspired clothing lines that appeal to musicians and their fans.
Musician-themed Editorials
Magazines can explore more editorial shoots that focus on the personal lives and downtime of musicians, offering their fans a glimpse into their world.
Alternative Hair Trends
Haircare and styling brands can capitalize on the messy bleach blonde hair trend by offering products and services that cater to achieving the rocker look.

Where This Applies

Fashion
The fashion industry can embrace rock-inspired clothing lines and capitalize on the demand for edgy fashion among musicians and their fans.
Publishing
Publishing companies can feature more musician-themed editorials to engage their audience and provide a behind-the-scenes look into the lives of their favorite artists.
Beauty
The beauty industry can develop and market products that help achieve and maintain the messy bleach blonde hair trend popularized by musicians and influencers.
SCORE
4.0 out of 10
GENDER
10% Men90% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 57%
Activity 54%
Freshness 8%

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