Free Trend Report Free 2019 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

Alexa Chung's Virginia Collection Boasts Delicate Florals

 - Mar 8, 2018
References: alexachung & wwd
Alexa Chung's Spring 2018 range is titled the 'Virginia Collection' and is the designer's fourth runway offering. She took a romantic countryside approach in crafting the line, with Virginia Woolf in mind. The offerings boast delicate silhouettes, floral prints and embellishments. The color palette used is inspired by the quiet English countryside and is shown through the editorials. Chung creates characters with each model and the overall vibe leans towards an aesthetic in tune with nature.

Taking a modern approach to Virginia Woolf's romantic senses, Chung's Virginia collection has details such as light floral and polka dot imprints, lace paneling and capelets. There is also a touch of Alexa Chung's boyish touch and humor incorporated. This is translated through pieces such as tailored suit pieces with rose embellishments and the 'milkman coat.' A notable item from the Virginia collection are the sweaters that have fictional book covers on the front -- with names that read 'Tawry Details' and 'Exit Strategy.'