The lingerie and clothing brand, known for its extravagant runway shows, reveals Alessandra Ambrosio as the coveted Angel to wear the Victoria's Secret 2012 Million Dollar Bra during this holiday's most known fashion show. Being asked to model the Fantasy Bra is a huge accomplishment and achievement in the modeling industry.
This year the Fantasy Bra is marketed as a gift set including a push-up bra and belt. The $2.5 million set is comprised of amethysts, sapphires, rubies and diamonds. The bra comes with a detachable 20-carat white diamond in the center for when you want to dress the bra down. Between the belt and bra, the set comes equipped with 5,200 precious gem stones. The bra meets the runway in one month at the annual Victoria's Secret Fashion Show.
Victoria's Secret 2012 Million Dollar Bra Worn by Alessandra Ambrosio
1. Extravagant Lingerie - Disruptive innovation opportunity: Develop affordable, high-quality lingerie with luxurious designs to cater to a wider consumer base.
2. Luxury Fashion Shows - Disruptive innovation opportunity: Create immersive virtual reality experiences to allow global audiences to participate in luxury fashion shows from the comfort of their homes.
3. Precious Gemstone Accessories - Disruptive innovation opportunity: Integrate wearable technology with precious gemstone accessories to create unique and personalized fashion statements.
1. Lingerie - Disruptive innovation opportunity: Develop sustainable and eco-friendly materials for lingerie production to cater to the growing demand for eco-conscious fashion.
2. Fashion Events - Disruptive innovation opportunity: Incorporate augmented reality features into fashion events to provide interactive experiences for attendees.
3. Jewelry - Disruptive innovation opportunity: Utilize blockchain technology to ensure transparency and traceability in the sourcing and production of precious gemstone accessories.