Candy People's VegoBears are organic and vegan gummy bears that are named after popular destinations within Los Angeles, including Malibu, Venice Beach and Santa Monica. The range of gummy bears is made with ingredients that are sourced from organic farms and the gummies feature real fruit and berry flavors, plus natural colors that come from produce like carrots, apples and pumpkin.
Free from high fructose corn syrup, GMOs and trans fats, the gummies can be enjoyed in the form of sweet or sour mixes. There Malibu variety stands out as the brand's foamy gummy bears are available in Cherry and Raspberry flavors. The clean candy treats have the potential to appeal to a wide range of snackers who are seeking clean treats that are free from animal-based gelatin.
Key Themes Behind This Trend
- Organic Gummy Bears
- Creating more organic and vegan-friendly gummy bears using natural and sustainable ingredients and flavors.
- Clean Candy
- Developing new varieties of clean candies free of artificial sweeteners, high fructose corn syrup, GMOs, and trans fats.
- Fruit-flavored Gummies
- Innovating fruit-flavored gummies using natural colors and real fruit and berry flavors.
Where This Applies
- Confectionery
- The confectionery industry can benefit by creating and marketing more organic, vegan, and clean candy options.
- Organic Food
- Organic food industry can collaborate and supply ingredients for creating organic and clean candy options.
- Sustainable Agriculture
- Sustainable agriculture and farming industry can benefit by meeting the rising demand for organic and natural candy ingredients.
