The Veggie Grain Boutique! baking mixes are being launched by the brand to offer consumers a simple, health-focused way to prepare a range of recipes from the comfort of home.
The baking mixes include the 100% Whole Grain Veggie Cakes Baking mix, Whole Grain Corn/Plant Based Mix and the 100% Whole Grain Baking Mix. Each of the products are well-suited for creating a range of recipes from home that are infused with fresh fruits and vegetables to give the traditionally heavy food varieties a lighter profile.
The Veggie Grain Boutique! baking mixes contain 19-grams of whole grains per serving and are sure to speak to the increasing number of consumers preparing more of their favorite foods from home.
Why This Trend Is Growing
- Whole-grain Baking
- Opportunity for food companies to develop more baking mixes which incorporate wholesome ingredients and fresh fruits and vegetables to create lighter and healthier baked goods.
- Home Cooking
- An opportunity for meal kit delivery companies or online grocers to offer consumers more healthy and easy-to-prepare meal options containing whole grain and nutritious ingredients.
- Health-conscious Consumer
- An opportunity for food and beverage brands to create products that appeal to the growing number of health-conscious consumers looking for wholesome and nutritious food options.
Industries Being Reshaped
- Food Manufacturing
- Food manufacturers can develop and market wholesome baking mixes to appeal to health-conscious consumers looking for simple and easy-to-prepare meals.
- Meal Kit Delivery
- Opportunity for meal kit delivery companies to include wholesome baking mixes in their meal packages to offer convenient and healthy meal options to consumers.
- Grocery Retail
- Retailers can stock up on wholesome baking mixes to cater to health-conscious consumers who are looking for easy-to-prepare meal options containing whole grains and nutritious ingredients.
