As consumers become more conscious about their diets, emphasizing the need to go vegan or reduce their meat intake for the sake of the environment, various vegan butcher shops are popping up across the world to fill a niche in the market. Tranquilita la Vaca is a newly opened establishment of this kind that supports the cruelty-free movement. Founded by Martina Pereira Paz and Belén Abella Ruiz, the brand claims to be the first of its kind in South America.
The products that consumers can enjoy through the vegan butcher shop include plant-based meats, cheeses, and pastries. With an emphasis on culinary heritage, the business also offers vegan spins on traditional Bolivian dishes. The Bolivian Picante Mixto is a good example.
Image Credit: Facebook @tranquilitalavacavegan