Who knew BS could be useful? Trend Hunter was one of the first to unveil Mayu Yamamotos' odd discovery that vanilla flavours and scents could be created out of cow dung. The bovine bowel movements are being used as an environmental substitute for real and artificial vanillas in items like cosmetics, air fresheners and candles thanks to the Japanese researcher who has just been awarded this year's Ig Nobel Chemistry Prize.
In addition to that honour, "Toscanini's Ice Cream in Cambridge, Massachusetts has invented a new flavor â€" Yum-A-Moto Vanilla Twist â€" to honor Yamamoto, and is offering a free public tasting to its customers on October 5."
I'm eagerly awaiting an update on customer reaction to that one. Unfortunately Pink Tentacle failed to report if the frozen treats would be created with real poo. Not that it would shock us... remember when Trend Hunter told you about animal poo coffee (Kopi Luwak) and their knock-off counterparts? In case you forgot, you can check it out below the original vanilla poo post.
More Stats +/-
Active Lifestyle Wallets
30 Pizza Lover Gifts
80 Gifts for Joggers
Curved Minimalism Kitchen Knives
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
Vanillin Wins Ig Nobel Chem Prize
- By: BiancaOct 7, 2007