Brew Dr. Kombucha Launched a Seasonal 'Vanilla Oak' Flavor
Laura McQuarrie — November 21, 2018 — Lifestyle
References: brewdrkombucha & bevindustry
Townshend’s Tea Co.'s Brew Dr. Kombucha brand is now introducing a limited-edition 'Vanilla Oak' kombucha flavor for the winter season. The uniquely flavored fermented tea beverage boasts a base of black tea that is steeped with freshly scraped vanilla bean and white oak bark. Alongside these two featured ingredients, the natural probiotic drink also integrates all-organic cane sugar, angelica root, cherry bark, roasted dandelion root and roasted chicory.
Due to the fact that the kombucha beverage is made with ingredients that are difficult to source, the Vanilla Oak flavor is being shared for the season as part of a limited release.
The seasonal drink is not only certified organic but also 100% raw, non-GMO and gluten-free.
Due to the fact that the kombucha beverage is made with ingredients that are difficult to source, the Vanilla Oak flavor is being shared for the season as part of a limited release.
The seasonal drink is not only certified organic but also 100% raw, non-GMO and gluten-free.
Trend Themes
1. Limited-edition Seasonal Beverages - Introduce limited-edition seasonal flavors of popular beverages that use unique ingredients to attract consumer attention and drive sales.
2. All-organic Probiotic Drinks - Create all-organic probiotic drinks as a healthier alternative to traditional beverages, catering to health-conscious consumers who are interested in gut health.
3. Raw, Non-gmo and Gluten-free Products - Launch raw, non-GMO and gluten-free products in the market targeting consumers with specific dietary restrictions or health concerns.
Industry Implications
1. Beverage Industry - Introduce unique flavored fermented tea beverages to attract a wider consumer base and increase sales especially among health-conscious consumers.
2. Organic Food Industry - Create all-organic probiotic drinks for health-conscious consumers who are willing to pay a premium for healthy alternatives.
3. Health and Wellness Industry - Launch raw, non-GMO and gluten-free products for consumers who have specific dietary restrictions or are seeking healthier options for their overall health and wellness.
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