Tube is a Switzerland-based brand that upcycles pre-used bicycle tubes for their products, which include belts, iPhone cases, keychains, and USB sticks. Tube was founded by Steve Henseler and Marc Lounis.
The USB Tubes in the gallery above come in storage sizes from 1 GB to 16 GB. The i-Tube, also featured above, is an iPhone cover perfect for environmentally-conscious Apple users.
Old bicycle tubes would ordinarily be transported to a waste incineration plant. So far, Tube products have protected the environment from 3,000 burned tubes!