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Coffee-Discovery Platforms

The 'Urban Steep' App is a Digital Marketplace for Specialty Coffee

— January 26, 2016 — Tech
'Urban Steep' is an online platform that helps consumers discover specialty coffee from all over North America. In recent years, specialty coffee roasters have become extremely popular among taste-conscious consumers. Now there is a digital space that provides coffee lovers with all the information they need to find the perfect brew.

Urban Steep is a mobile application that highlights specialty roasters from across North America. Roasters simply upload their products and consumers can begin purchasing their roasts. In addition to connecting consumers directly to different roasters, the app also functions as a discovery platform for those who are looking for something more unique.

With more small-batch roasters entering the coffee industry, the Urban Steep app provides a simple way to help these companies grow their brand and increase their audience.
Trend Themes
1. Specialty-coffee Platforms - Digital marketplaces that connect specialty coffee roasters with consumers, providing information and easy access to unique coffee blends.
2. Mobile Coffee Apps - Mobile applications that offer coffee lovers access to a variety of specialty coffee offerings, creating a bridge between coffee producers and consumers all over North America.
3. Small-batch Coffee Roasting - The rise of small-batch roasters creating unique blends of coffee and entering the coffee industry, offering niche markets and experts the chance to explore and discover the perfect brews for them.
Industry Implications
1. Coffee Roasting - Specialty coffee roasters that utilize digital platforms to broaden their customer base and reach new audiences.
2. Mobile Applications - Development of mobile applications that offer consumers a unique experience in discovering and accessing specialty coffee blends from small-batch roasters.
3. E-commerce - Potential opportunity to bring the specialty coffee market and community online, creating a new digital marketplace for coffee lovers to discover, explore, and purchase the perfect brews for them.
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