'Sprayground' is a company that specializes in crafting unique carriers for its consumers to enjoy, with past works including a version that shows an x-ray of bones and another that's coated in lavish jewelry.
Like the latter of the two, its 'Money Rolled' backpack speaks to a culture of competitive consumerism well, with the company covering the products in symbols of wealth to generate a dialogue. In order to promote its latest unique carrier, Sprayground employed an LA model named Tianna Gregory to pose with it.
Many of the images show her next to an expensive sports car, working to further instill the status that the backpack gives its wearer. The Money Rolled release is available in white and pink -- both of which utilize a print that the brand's been known to use since 2012.