Streetwear-Style Luxury Watches

The UNDONE x STAPLE Collection Has a Watch Style for Everyone

The UNDONE x STAPLE Collection is a run of streetwear-style luxury watches that sport an iconic yin-yang design. The collection drew on the creative genius of Jeff Staple, founder of Staple Pigeon, to make the watch's major motifs: the yin-yang symbol on the dial and the signature pigeon beneath the tinted glass caseback. The UNDONE x STAPLE Collection has a highly stylized look with Staple's streetwear background informing the design.

The collection offers multiple band options that slightly alter the luxury watch's look. The UNDONE x STAPLE Collection consists of the Yin-Yang Nato, the Yin-Yang Leather, and the exclusive UNDONE x STAPLE Yin-Yang Limited Edition. The Yin-Yang Limited Edition comes with an additional strap and a carabiner keychain. The watches contain the Seiko TMI NH35A automatic movement mechanism and have 42 hours of power reserve.

Image Credit: UNDONE

Streetwear-style Luxury Watches
Combining streetwear and luxury watches to create a highly stylized look that appeals to a younger, trend-conscious demographic.
Collaborative Luxury Collections
Partnering with influential designers or brands to create limited edition or exclusive collections, driving demand and offering unique designs.
Customizable Watch Bands
Offering multiple interchangeable band options allows customers to alter the style of the watch and create a personalized look.

Where This Applies

Fashion and Apparel
Collaborating with watch brands or designers to create unique accessories that appeal to the fashion-conscious consumer.
Luxury Goods
Creating limited edition or exclusive collections in collaboration with designers or brands drives exclusivity and demand for luxury watches.
Accessories and Jewelry
Customizable watch bands offers a unique opportunity for innovation in the accessories and jewelry market, appealing to consumers who value personalization and style.
SCORE
3.4 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 59%
Activity 33%
Freshness 10%