With the 'storm Area 51' event set to take place on September 20th, Kool-Aid has decided to mark the occasion with a limited-edition UFO-Yeah Intergalactic Green drink mix.
The UFO-Yeah Intergalactic Green drink mix is a limited-edition canister that actually contains Kool-Aid’s Sour Green Apple flavor, which was released earlier this year. Kool-Aid has created just 900 of the new Area 51-inspired canisters and is asking fans to follow the Kool-Aid Man on Twitter (@koolaid) for updates about the new drink mix. According to the brand, fans will have opportunities to win canisters of their own with the hashtags #UFOYeah and #promo starting on Thursday, September 19th.
With Area 51 becoming a growing online obsession, brands like Kool-Aid seem to be making the most of the opportunity for UFO-inspired campaigns.
Image Credits: Kool-Aid.