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Typography Rugs

John Pour Home

— April 23, 2008 — Art & Design
Your front entrance helps largely to shape the first impression people get of your home, and your rug plays a role in what you reflect. To show you're not just an average Joe, let your personality come out with one of these John Pour Home rugs. Instead of having a message printed on them, their shape is the message!

John Pour Home rugs come in shapes like a skull, dragon or flowers, or in words such as, "Make Yourself at Home," "MiCasa SuCasa" and "Das Rug."

The hip rugs are the creation of graphic designer/artist John Agelii whose background is in fashion advertising.

"Right now what I want to show you is how I plan to challenge the way we think of rugs," Agelii says.

"These rugs are made of felt and communicate more directly to visitors and guests than ordinary rugs do. The use of typography and symbols let you create a dialog on the floor of your house. I see them as accessories or little gems to spice up the house."

"Inspiration to the name John Pour Home is taken from the perfume world and I´ve simply removed an 'm' in Pour Homme."

"Design and art need a twist. John Pour Home is my contribution."
Trend Themes
1. Typography Rugs - Disruptive innovation opportunity: Explore the incorporation of typography and symbols in home decor to create unique and personalized rugs.
2. Shape-based Messaging - Disruptive innovation opportunity: Develop rugs that communicate messages through their shape, providing an innovative way to express personality and style.
3. Felt as a Medium - Disruptive innovation opportunity: Utilize felt as a material for rugs, offering a more direct and engaging experience for visitors and guests.
Industry Implications
1. Home Decor - Disruptive innovation opportunity: Integrate typography and shape-based messaging into various home decor products, expanding the market for unique and expressive designs.
2. Graphic Design - Disruptive innovation opportunity: Explore the use of typography and symbols in graphic design, creating visually compelling and communication-focused artworks.
3. Fashion Advertising - Disruptive innovation opportunity: Apply innovative approaches from fashion advertising to other industries, such as home decor, by incorporating bold designs and storytelling.
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