Luxury textile imprint CC-Tapis works in collaboration with P.A.M. on the new Floordrobe collection that is made up of five hand-tufted rugs. Every single one is produced by Indian artisans and is launching simultaneously to Milan Fashion Week. The rugs are made to resumble the look of crumpled up pieces of clothing just resting on the floor in a cartoon style. This includes a pair of blue jeans, a wool sweater, a set of underwear, and a tee.
All of these are made from soft wool and is bright in color. Speaking about the new drop, CC-Tapis states, “Get a pair of jeans made of wool, feel small, keep your feet warm, dance in a big t-shirt on a big t-shirt, If you had a penny for every time someone said ‘Nice P.A.M. shirt, I bet it would look better on my bedroom floor’ you’d be able to buy a nice P.A.M. shirt for your bedroom floor.”
Image Credit: Piotr Niepsuj
Why This Trend Is Growing
- Artisanal Rug Collections
- The trend of collaborating with local artisans to create unique and handmade rug collections can disrupt the traditional mass production process.
- Cartoon-inspired Rugs
- The trend of creating rugs that resemble crumpled up clothing in a cartoon style can disrupt the classic designs of traditional rug collections.
- Fashion-home Decor Collaboration
- The trend of collaborating with fashion brands to create home decor collections, such as rugs, can disrupt the traditional distinction between fashion and home decor industries.
Industries Being Reshaped
- Luxury Textile
- The luxury textile industry can benefit from collaborating with local artisans to create unique and handmade rug collections that stand out from traditional mass-produced products.
- Interior Design
- The interior design industry can benefit from the trend of cartoon-inspired rug collections, by expanding the design options available for unique and playful home decor.
- Fashion
- The fashion industry can benefit from collaborating with home decor brands to create unique and fashion-forward collections that can appeal to a wider audience outside of the traditional fashion market.
