Ideas
Explore the world's #1 largest database of ideas and innovations, with 460,503 inspiring examples.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,240 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 321,097 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,210 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 460,503 cutting edge ideas.

DIY Snack Cake Kits

The Twinkies Baking Kit Creates One Large Version of the Snack Cake

— November 17, 2020 — Marketing
The Twinkies Baking Kit is a new offering from Hostess as a way for avid fans of the namesake snack cake to create a party-sized version of it from the comfort of home. The kit comes with everything required to achieve the oversized version of the snack cake including a baking pan along with the cake mix, creme filling mix and complete instructions to follow along with. The kit comes packaged with a bow on top to make it the perfect gift for avid fans of the snack cake to create when hosting a get-together or simply looking for an unexpected offering to serve on a weeknight.

The Twinkies Baking Kit has enough ingredients to create one cake, but the accompanying baking pan is great for making a range of other recipes after use.
Trend Themes
1. DIY Snack Cake Kits - Opportunity for brands to offer DIY kits to recreate popular food items at home, providing a fun and engaging experience for consumers.
2. Baking Convenience - Opportunity for brands to create baking kits that include all the necessary ingredients and tools to simplify the baking process for consumers.
3. Unique Food Gifts - Opportunity for brands to offer unique and creative food gift sets, allowing consumers to share their love of certain food items with others.
Industry Implications
1. Food and Beverage - The food and beverage industry can capitalize on the trend of DIY snack cake kits by creating their own versions of popular snack cakes in kit form.
2. Baking Supplies - Baking supply companies can tap into the trend of DIY snack cake kits by offering baking pans and other tools specifically designed for recreating popular snack cakes at home.
3. Gifts and Souvenirs - Companies in the gifts and souvenirs industry can take advantage of the trend of DIY snack cake kits by creating unique gift sets that include all the necessary ingredients and tools to make a beloved snack cake.
4.5
Score
Popularity
Activity
Freshness