Farbzuwachs, a men's editorial for the latest issue of Tush magazine, is a bold and beautiful shoot featuring highlighter-bright locks. The vibrant pictorial, lensed by photographer Armin Morbach explores unconventional men's styling and grooming techniques.
The risk-taking shoot for the German mag stars Alaxander Phnert, Hannes Kettritz and Sigurd Larsen sporting bright rainbow-hued coifs by Isabel Eiler, with a wardrobe styled by Kaey Kiel. The trio are both dapper and edgy wearing a tailored tuxedo and bow-tie combos paired with their avant-garde hair.
The guys rock turquoise, bright yellow and violet-hued hair, beards and eyebrow combos, while complementing a set of male must-have beauty products. The models are successful at pulling off classically dashing looks despite their bold and distinctive hair, holding stoic stances that are the epitome of strength and charm.
Image Credit: Armin Morbach
What's Driving This Trend
- Highlighter Hair
- Disruptive innovation opportunity: Create a line of bold, vibrant hair dyes and styling products targeting individuals who want to make a statement with their hair.
- Unconventional Men's Styling
- Disruptive innovation opportunity: Develop new grooming techniques and products specifically designed for men who want to experiment with unique and non-traditional styles.
- Avant-garde Hair
- Disruptive innovation opportunity: Create a platform or service that connects individuals seeking avant-garde hair stylists with talented and creative professionals in their area.
Who This Affects Most
- Beauty and Haircare
- Disruptive innovation opportunity: Revolutionize the beauty and haircare industry by introducing innovative products and services that cater to individuals seeking bold, unconventional hair styles.
- Fashion and Menswear
- Disruptive innovation opportunity: Collaborate with fashion designers and brands to create clothing lines that complement and enhance unconventional men's hairstyles, merging fashion and grooming in new and exciting ways.
- Photography and Magazines
- Disruptive innovation opportunity: Create a digital platform for photographers and magazines to showcase and promote unconventional and boundary-pushing editorials, providing a space for artistic expression and collaboration.
