Ideas
Explore the world's #1 largest database of ideas and innovations, with 463,222 inspiring examples.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,968 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Consumer Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 1,245 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join 320,968 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Trend Reports
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Articles & Magazine
Get inspired with our 4,215 innovation strategy articles, keynote, videos and innovation tools.
Innovation Awards
Trend Hunter’s Innovation Strategy Awards recognize the best innovation tactics gathered from our interviews with some of the world's most notable business leaders, authors and change makers.
Advisory & Services
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Innovation Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
FuturistU
Prepare for the years ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Innovation Books
Join 20,000,000 people getting better and faster with our New York Times Bestselling books and keynote videos.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Custom Masterclasses
Join the world's leading brands who leverage our custom programs to accelerate innovation.
FuturistU 5-Day Program
Become a Futurist with our immersive 5-Day program at Future Festival World Summit.
Online eLearning
Learn the fundamentals of futurism and trends with 100+ online courses about innovation.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
Follow-Us
Join our 3,500,000 social media followers, on the cutting edge.
How to Hunt
Learn more about how to hunt megatrends, ideas, patterns and opportunity.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
Innovation Events
Join the world's top innovators at our in person events.
Free Webinars
Learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Custom Training & Events
Bring the Future Festival experience directly to your team or co-hosted custom event.
Search our database of 463,222 cutting edge ideas.

Superfood Training Treats

Healthybud's Mini Training Treats are Made with Functional Mushrooms

— September 26, 2023 — Lifestyle
At SuperZoo 2023, North America's largest marketplace for the pet industry. Healthybud showcased its new superfood-packed Mini Training Treats for dogs. These treats are formulated with science-backed superfoods like reishi and lion's mane mushrooms, along with other trusted ingredients like salmon oil and pumpkin. Thanks to the many functional ingredients in the formula, these training treats help pet parents nourish their dogs and support brain health. The Mini Training Treats are human-grade and grain-free, with a convenient small size where one treat contains just one calorie.

As pet owners embrace superfoods for their own health benefits, they are extending the same nutritional considerations to their beloved pets, incorporating these nutrient-rich ingredients into their furry companions' diets for overall well-being.
Trend Themes
1. Superfood-packed Training Treats - The use of science-backed superfoods like reishi and lion's mane mushrooms in dog training treats presents an opportunity for the pet industry to tap into the growing trend of pet owners seeking nutritious options for their furry friends.
2. Functional Ingredient Formulas - The incorporation of trusted ingredients such as salmon oil and pumpkin, alongside functional mushrooms, offers the pet industry a chance to create innovative formulations that support brain health in dogs.
3. Human-grade, Grain-free Treats - The availability of human-grade, grain-free mini training treats with just one calorie per treat allows the pet industry to cater to pet owners who prioritize high-quality and healthy options for their dogs' training needs.
Industry Implications
1. Pet Food - In the pet food industry, there is an opportunity to develop and market superfood-packed training treats that provide nutritional benefits and support brain health for dogs.
2. Natural Supplements - The natural supplements industry can explore the use of functional mushrooms and other trusted ingredients in their formulations to create pet products that promote overall well-being and brain health.
3. Health and Wellness - Within the health and wellness industry, there is a potential market for human-grade, grain-free mini training treats that offer convenience, high-quality ingredients, and a low-calorie option for pet owners focused on their dogs' training and nutrition.
3.2
Score
Popularity
Activity
Freshness