Subterranean Subway Art

Tracy Fitzpatrick's Virtual Tour of Art & Design in The NYC Subway

Art history professor Tracy Fitzpatrick is conducting a tour of the New York City subway, but through the lens of the unparalleled art, design and architecture that’s featured under the city streets. Some of the subway-inspired artists include Keith Haring, Walker Evans and DONDI.

For those of us not able to make her physical tour, Tracy Fitzpatrick curated a virtual tour of some of the hotspots that will be visited through the trek of underground tunnels.

Virtual Tourism
There is an opportunity to develop more virtual tours that can provide an immersive experience of different cities' underground art and architecture.
Subterranean Art
There is an opportunity to bring to light more of the underground art that has been previously obscured to be enjoyed and appreciated by a larger audience.
Digital Education
There is an opportunity to develop educational programs, similar to Tracy Fitzpatrick's virtual tour, that can be accessed online from anywhere in the world and provide a learning opportunity for those who are unable to attend physical tours or classes.

Industries Being Reshaped

Tourism
Tourism industry can incorporate more virtual experiences like Tracy Fitzpatrick's virtual tour to offer unique experiences to tourists.
Art
The art industry can explore opportunities to promote subterranean art by organizing exhibitions and through public art installations in the underground spaces of different cities.
Education
The education industry can incorporate more digital learning experiences to reach a wider audience and provide accessible education opportunities.
SCORE
3.5 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 14%
Activity 82%
Freshness 8%

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