Toyphabet Upcycles Old Trinkets into Fascinating Works of Art
Jason Soy — August 29, 2011 — Life-Stages
References: viktorkoen & bldgwlf
These Toyphabet sculptures take my two loves -- toys and letters -- and combine them together to form my third love, art. I mean, who wouldn't love a collection of letters formed out of interesting trinkets made from scrap pieces and loose ends of former children's playthings?
Toyphabet is the work of Viktor Koen, an award-winning and critically acclaimed artist. He's a man of many talents as he's perfectly capable of illustrating incredible surrealistic images in addition to crafting his insanely appealing sculpture work.
Implications - Consumers are fascinated by whimsical art creations because they serve as visual distractions from people's everyday lives. Consumers appreciate this because they use the diversion as a coping mechanism for everyday stresses. Corporations may consider the use of whimsical imagery in their media campaigns since its popularity with consumers is always high.
Toyphabet is the work of Viktor Koen, an award-winning and critically acclaimed artist. He's a man of many talents as he's perfectly capable of illustrating incredible surrealistic images in addition to crafting his insanely appealing sculpture work.
Implications - Consumers are fascinated by whimsical art creations because they serve as visual distractions from people's everyday lives. Consumers appreciate this because they use the diversion as a coping mechanism for everyday stresses. Corporations may consider the use of whimsical imagery in their media campaigns since its popularity with consumers is always high.
Trend Themes
1. Whimsical Art Creations - Consumers are fascinated by whimsical art creations because they serve as visual distractions from people's everyday lives.
2. Visual Distractions - Consumers appreciate visual distractions as a coping mechanism for everyday stresses.
3. Popularity of Whimsical Imagery - The popularity of whimsical imagery with consumers is always high.
Industry Implications
1. Art and Design - The art and design industry can capitalize on the demand for whimsical art creations as a form of visual distraction.
2. Media and Advertising - Media and advertising industries can incorporate whimsical imagery into their campaigns to capture the attention of consumers and provide a visual diversion.
3. Consumer Products - Companies in the consumer products industry can create and market products that feature whimsical imagery to attract and engage consumers.
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