Imaginative Toy Kits

'Toyi' Allows Children to Endlessly Redefine It for Limitless Play

The imaginations of children are endless and constantly growing, and 'Toyi,' an innovative toy kit that's currently being funded on Kickstarter, was made to reflect this.

The affordable kits come with an array of different materials, all of which are intended to work as different bases, joints and appendages so that children can create whatever is on their minds -- whether it's an obscure bug-like creature from space, a multi-car train that can cruise along the floor, or a range of original characters that can be the stars of the narrative they choose.

What's great about Toyi is that it gives children all they need to turn the everyday objects around them into personalized toys that can easily be adjusted when they grow bored of them. This includes everything from an empty milk carton or juice container, to a rock or a pine cone they might find while playing outside.

Limitless Play
Toyi's innovative and customizable materials allow for limitless play and creativity for children.
Personalized Toys
Toyi's kit enables children to make personalized toys from everyday objects, indicating a trend towards unique and DIY toys.
Inclusive Play
Toyi's inclusive and non-gendered approach to play is indicative of a trend towards more inclusive and diverse toy options for children.

Industries Being Reshaped

Toy Industry
The toy industry could benefit from offering more customizable and inclusive toy options for children.
Education Industry
Toyi could be integrated into early childhood education curriculums as an innovative and creative tool for children to express their ideas and emotions.
Sustainability Industry
Toyi's focus on repurposing everyday objects as toys is indicative of a trend towards sustainable and eco-friendly toy options.
SCORE
6.7 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Millennial
  • Gen X
  • Gen Z (primary audience)
  • Gen Alpha (primary audience)
POPULARITY
Popularity 97%
Activity 96%
Freshness 8%

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