The Gods & Monsters toy store design is set to offer consumers a revolutionary comic book and collectables shopping experience that is inspired by movie sets. Consumers will be invited to browse through graphic novels, collectible memorabilia and toys in a decor setting that has been handcrafted by talented special effect artists. In order to back the project, owners Anna Young and Todd Fisher are asking for crowdsourced funding to bring the toy store to life.
The Gods & Monsters store wants to offer consumers a new way to shop for superhero comics and toys that goes beyond traditional shelf browsing. Guests can walk into a shop designed to look like an action-packed movie set that will come with an augmented reality app for users to use to find hidden merchandise in the store. The project is currently seeking funding up on IndieGoGo and is backed by celebrities like Warren Ellis and author Neil Gaiman.