The Toshiba Canvio Portable Drive Series Includes Four Models
Michael Hemsworth — September 3, 2020 — Tech
References: toshiba.semicon-storage & geeky-gadgets
The Toshiba Canvio Portable Drive Series is a new range of external hard drives for professionals and prosumers alike that will enable them to enjoy robust data storage capabilities. The collection includes the Canvio Flex, Canvio Gaming, Canvio Advance and Canvio Ready, which are all targeted towards specific niche market segments in order to support the needs of all kinds of consumers. Projected for a launch in Fall 2020, the hard drives will feature USB-C connectivity and a design that is suited for either PCs or Macs.
Vice President, Consumer HDDs, Americas at Toshiba America Electronic Components, Inc. Michael Cassidy spoke on the new Toshiba Canvio Portable Drive Series saying, "The Canvio series delivers data storage excellent for a broad range of use cases and applications. The two new models, Canvio Flex and Canvio Gaming, allow gamers and multi-platform users respectively to expand storage seamlessly and across various devices. They can take their favorite content on the go in a sleek, portable design. The next generation models of Canvio Advance and Canvio Ready drives come in a distinctive new design that deliver portability, storage capacity, and broad capability for your PC, making them a great option for those who like simple but reliable storage.”
Vice President, Consumer HDDs, Americas at Toshiba America Electronic Components, Inc. Michael Cassidy spoke on the new Toshiba Canvio Portable Drive Series saying, "The Canvio series delivers data storage excellent for a broad range of use cases and applications. The two new models, Canvio Flex and Canvio Gaming, allow gamers and multi-platform users respectively to expand storage seamlessly and across various devices. They can take their favorite content on the go in a sleek, portable design. The next generation models of Canvio Advance and Canvio Ready drives come in a distinctive new design that deliver portability, storage capacity, and broad capability for your PC, making them a great option for those who like simple but reliable storage.”
Trend Themes
1. Robust Data Storage - Opportunity for disruptive innovation lies in developing advanced data storage solutions to meet the growing demands of professionals and prosumers.
2. Targeted Niche Market Segments - There is potential for disruptive innovation in creating specialized external hard drives that cater to the unique needs of specific consumer groups.
3. USB-C Connectivity - Innovation opportunities exist in developing USB-C compatible storage devices that offer faster data transfer speeds and universal compatibility.
Industry Implications
1. Technology - Advancements in robust data storage technologies and specialized external hard drives present disruptive innovation opportunities in the technology industry.
2. Gaming - The emergence of Canvio Gaming and other gaming-focused storage drives opens up opportunities for disruptive innovation in the gaming industry.
3. Pc/mac Accessories - There is potential for disruptive innovation in the development of USB-C portable drives with sleek designs that cater to both PC and Mac users.
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