Brooklyn-based brand Morris Kitchen specializes in artisanal drink ingredients that are organically sourced -- its Beet Tomato cocktail mix is no exception and consists of vegetables that are known for their detoxifying properties.
This unique blend is a great addition to vodka, tequila or cider-based cocktails, and also features carrot, parsley, lettuce, spinach, and watercress ingredients. In addition to its best-selling Beet Tomato flavor, Morris Kitchen also offers other vegetable based cocktail mixers including its Pineapple Lime, Ginger Spice, and Citrus Agave options.
Appealing to health-conscious consumers, this cocktail mix is a guilt-free drink addition to alcoholic spirits. The product is less caloric than similar offerings on the market, and its nourishing ingredients help keep drinkers balanced when they are seeking for a healthier way to indulge.
Why This Trend Is Growing
- Organic Cocktail Mixers
- The trend of using organically sourced ingredients in cocktail mixers is disrupting the beverage industry, providing a healthier option for consumers.
- Vegetable-based Cocktails
- Combining vegetables and spirits in cocktails is a growing trend, opening up new flavor profiles and opportunities for mixes.
- Detoxifying Cocktails
- Offering products that are not only delicious but also detoxifying is a trend that attracts health-conscious consumers.
Industries Being Reshaped
- Beverage
- Organic cocktail mixers and vegetable-based cocktails are disrupting the traditional alcoholic beverage industry.
- Health Food
- The trend towards healthier and organic ingredients is shaking up the health food industry.
- Fitness
- Products that detoxify and offer a healthier alternative to traditionally unhealthy drinks are disrupting the fitness industry.
