Emotional Coat Hangers

Hang Your Coat From Welcoming Gestures Courtesy of Thelermont Hupton

There's nothing like going home and throwing your jacket on to a coat hanger after a long day of work. Thelermont Hupton has decided to make the experience a little more interesting with these new hooks.

Instead of the standard free-standing racks, Thelermont Hupton has decided to use hand gestures as coat hooks -- most of which I know you have used. There's the handshake, the thumbs up, the peace and I think it's safe to say, almost everyone's favorite, the middle finger. It's definitely a welcoming furniture piece especially if for some reason you want to be greeted by an inanimate object when you come home. Of course, the middle finger can be damaging on a crappy morning when you lift your coat off and find the coat rack is flipping you off. Either way, it's an amusing decor piece that would fit perfectly in the modern home.

Gesture-based Coat Hooks
Opportunity for innovative coat hooks that use hand gestures as a design element.
Interactive Home Decor
Potential for interactive furniture pieces that add a touch of personality to the home environment.
Humorous Design Elements
Market for decor pieces that inject humor and amusement into everyday objects like coat hangers.

Where This Applies

Home Decor
Home decor industry can explore creative and playful designs for functional items like coat hooks.
Furniture
Furniture manufacturers can incorporate interactive elements like gesture-based coat hooks into their product lines.
Gifts and Novelties
Gift and novelty industry can tap into the demand for humorous and unique decor items like these coat hangers.
SCORE
5.6 out of 10
GENDER
70% Men30% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 82%
Activity 78%
Freshness 8%