Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

The 'Michael Jackson Pantone Color Guide' Shows His Many Shades

 - Jul 14, 2009   Updated: Jul 7 2011
References: gearfuse
I’m not sure if this is too soon, but The Michael Jackson Pantone Color Guide gives you the perfect shade of the King of Pop’s skin tone.

The color guide gives you the choice of the different shades of Michael Jackson’s skin tones that have evolved over the years.

Ridiculous but funny, the last color is called "Cool Gray" and is supposedly the last skin shade Michael Jackson ever had.

Implications - One of the most effective marketing moves a company can make is parodying a culturally significant event. By parodying major pop culture incident, the company immediately establishes itself as one with strong comedic sensibilities and strong timing. The ads will also draw interest from a controversy hungry media and increase the chances of the brand becoming a topic of water-cooler discussion.