The Magic Wand Gloss by Lip Gloss Boss is a unique mint-infused lip product. The long-lasting formula is highly pigmented yet still acts as a lip gloss. With its hydrating formula, users can layer the product on their lips to achieve different looks.
The Magic Wand Gloss acts as a subtle tint by dabbing on a bit of the long-lasting color. Users can also decide to layer on a few coasts for a lush, creamy, and full-fledged color. In addition to its various methods of application, the product boasts a non-sticky formula to avoid discomfort. Founded in 2015 by Dani Novack, Lip Gloss Boss offers its affordable Magic Wand Gloss in a variety of shades.
Image Credit: Lip Gloss Boss
What's Driving This Trend
- Mint-infused Lip Products
- There is a disruptive innovation opportunity in the beauty industry to create mint-infused versions of other lip products such as lipstick and lip balm.
- Hydrating Non-sticky Formulas
- Developing non-sticky yet hydrating formulas for other beauty products such as foundation and concealer would be a disruptive innovation opportunity.
- Layerable Long-lasting Products
- There is a disruptive innovation opportunity in the beauty industry to create more layerable and long-lasting products beyond lip products such as eyeshadows and blushes.
Who This Affects Most
- Beauty
- The beauty industry could explore creating more affordable and customizable lip products like Lip Gloss Boss's Magic Wand Gloss.
- Cosmetics
- Cosmetics companies could invest in developing more comfortable and long-lasting formulas for various beauty products like Lip Gloss Boss's Magic Wand Gloss.
- Fashion
- Fashion companies could collaborate with beauty brands to create complementary lip and makeup products to match their seasonal clothing lines.
