Playable Arcade Game Buildings

This Building's Facade was Turned into a Playable Tetris Monitor

As a celebration of the upcoming DLD Tel Aviv Innovation Festival, the Tel Aviv-Yafo Municipality building's facade underwent a dramatic, unconventional transformation: it became a giant, playable Tetris monitor. Rather than receiving a fountain or an art installation, the DLD Tel Aviv Innovational Festival chose to stay true to the innovation in its name, using colored LEDs to illuminate the broad side of the government building.

More than just a light show, the Tetris monitor is fully playable. It allows two gamers to face off against one another, rotating the orientation of the gigantic Tetris blocks by pushing human-sized joysticks that look something like boxer's heavy bags.

The 3,000 square meter Tetris monitor gets lit up through 480 coordinated LED lights. It is also capable of playing two other classic arcade games: Pong and Snake.

Playable Arcade Game Buildings
Transforming building facades into interactive arcade game displays presents opportunities for immersive and engaging experiences.
LED Facade Innovations
Incorporating LED technology into building facades opens up new possibilities for interactive and visually stunning displays.
Giant-scale Gaming
Creating massive playable game installations on buildings introduces novel social gaming experiences in unexpected locations.

Who This Affects Most

Architecture and Urban Design
Architects and urban designers can explore the integration of interactive gaming elements into building facades to create unique and captivating structures.
LED Technology
LED technology providers have the chance to develop innovative lighting solutions specifically designed for large-scale interactive displays on buildings.
Entertainment and Events
Event organizers and entertainment companies can consider incorporating playable arcade game buildings as a unique attraction and interactive experience for festivals and events.
SCORE
6.5 out of 10
GENDER
70% Men30% Women
MARKETTop markets: Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 91%
Activity 95%
Freshness 8%

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