So much of the Olymic image is tied up in the five rings and the torch. Accordingly, designing the Olympic Torch has become a designers dream.
It is interesting to note that the designer of the Beijing Olympic torch is not getting credit. The designer is Lenovo, the makers of the Think Pad for IBM.
The New York Times has a wonderful interactive graphic on their website showing the evolution and transition of Olympic torches from both summer and winter games from 1936 until the present.
The gallery here shows just ten of the torches, but you have to be struck by the originality and thought that went into the design of each torch.
Key Themes Behind This Trend
- Evolution of Olympic Torches
- Technological advancements can enhance the design and functionality of future Olympic torches.
- Corporate Sponsorship of Olympic Torch Design
- Collaboration with notable corporations can provide a unique and innovative approach to Olympic torch design.
- Interactive Media for Olympic Torch Showcase
- Utilizing interactive graphics and websites can enhance public engagement and education on the history of Olympic torch design.
Where This Applies
- Sports Equipment Manufacturing
- Sports equipment manufacturers can collaborate with Olympic committees to design and produce future Olympic torches.
- Technology Hardware Manufacturing
- Technology companies can offer unique and innovative designs for future Olympic torches.
- Media and Communications
- Media companies can develop interactive platforms to showcase the evolution of the Olympic torch and engage the public on its significance.
