Vertigo Photography

Todd Lapin Lies About Fake Telstar Logistics Company to Snap Pictures

Want to have access to places where the average Joe can't? Just tell them you're with Telstar Logistics, a fake company thought up by Todd Lapin to allow him to get into areas he wouldn't normally be allowed.

Lapin states that "Telstar Logistics is my branded alter ego. Practically, however, it provides useful cover for many of the things I like to do, such as exploring transportation facilities and abandoned military bases." At least Lapin's white lies are used for good. His photos in the above gallery prove that a little lie here and there never hurt anyone, but they did turn out some wicked photos.

Branded Alter Egos
The trend of creating branded alter egos provides cover for individuals to access restricted areas and explore unique opportunities for photography or other creative pursuits.
Exploring Restricted Areas
The trend of exploring transportation facilities and abandoned military bases offers photographers and adventurers the chance to capture compelling and unique images.
Creative Deception
The trend of using white lies or deception, like claiming to be part of a fake company, allows individuals to gain access to exclusive locations and capture captivating photographs.

Where This Applies

Photography
The photography industry can capitalize on the trend of exploring restricted areas by offering workshops or guided tours for photographers looking to capture unique and hidden gems.
Tourism
The tourism industry can tap into the trend of exploring restricted areas by developing specialized tours that cater to adventurous travelers looking for off-the-beaten-path experiences.
Marketing and Branding
The marketing and branding industry can leverage the trend of creating branded alter egos in order to help individuals create a compelling narrative around their personal projects or creative pursuits.
SCORE
3.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe, Asia
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 62%
Activity 26%
Freshness 8%

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