Tela Beauty Organics by Philip Pelusi launched the Tela Modern Hair Wear Collection as a three-piece product range featuring advanced probiotic technology and more than 35 certified organic ingredients and superfruits.
The products in the collection include the Cashmere Hair Souffle Power Blow Out, the Play Freeform Wax and the Taffy Miracle Pomade Gel, which have the potential to transform not just one's style, but the health of the hair and scalp as well.
While the luxurious Cashmere Hair Souffle boasts a blend of milk thistle and honey, it also promises to impart an "irresistible cashmere feel and structure to the hair fabric." The Taffy Miracle Pomade Gel is described as a futuristic pomade, as "it feels like crème-gel and styles like a pomade—a totally new textile for hair." The versatile products can be used in a number of ways, with or without heat.
Key Themes Behind This Trend
- Probiotic Haircare
- Opportunity for disruptive innovation in the haircare industry through the development of products using probiotic technology.
- Certified Organic Ingredients
- Opportunity for disruptive innovation in the beauty industry by creating products that are made with a wide range of certified organic ingredients.
- Textiles for Hair
- Opportunity for disruptive innovation in the hairstyling industry by introducing new haircare products that provide a unique texture and feel to the hair.
Where This Applies
- Beauty
- Opportunity for disruptive innovation in the beauty industry by creating innovative and organic haircare products.
- Haircare
- Opportunity for disruptive innovation in the haircare industry by incorporating probiotic technology into products.
- Hairstyling
- Opportunity for disruptive innovation in the hairstyling industry by introducing new haircare products with unique textures and styling capabilities.
