For those who plan on attending the upcoming Teen Vogue Virtual Prom, AXE is kicking off a #bemyAXEdatecontest on Instagram that invites students ages 16 and up to share a virtual promposal video. The promposal challenge from AXE is being launched in partnership with internet phenomenon Rickey Thompson, who will chat with one winner via IG Live hangout.
Knowing that many teens can't celebrate as usual, AXE teamed up with Teen Vogue to "provide much-needed normalcy to students across the US." At the virtual event, attendees can enjoy customized playlists, dances created for TikTok, themed backdrops and other fun surprises.
To keep young fans engaged, AXE will also be launching other interactive challenges on TikTok following the Teen Vogue Virtual Prom.
Image Credit: AXE