Products like loose leaf tea come with a sense of natural purity, nonexistent in many synthetic and processed items on the supermarket shelf. Teatul packaging reminds the drinker of the organic integrity of its contents by depicting a lush landscape illustrated on each cylinder.
But one might feel uncomfortable appreciating the scene of mountains, forest, plains and stream if the means of manufacturing it was detrimental to the environment. Ethically, Khadia Ulumbekova made a point to chose eco-friendly materials and techniques for creating these cute card canisters, using natural color dyes and minimizing the use of unnecessary energy in the production of Teatul packaging. One can then drink in the flavor and the wholesome benefits of his green, black or hibiscus beverage without the ecological guilt.