The taxi cab brand providing colofrul rides throughout Mumbai is called the 'Taxi Fabric,' and the company offers unique technicolor interior designs inspired by famed artist such as Vincent Van Gogh and his unique elongated brushstroke style. The company refurbishes the interior of the small rickshaw cabs to provide a much more enjoyable experience through brilliant visual artistry.
The 'Taxi Fabric' provides cabs with detailed interior murals done entirely out of fabric and side panels to create an immersive experience for riders. One cab features a depiction of the Taj Mahal done in the same style that Van Gogh's Starry Night is painted in, using long and slender strokes and neon hues such as pink, purple and blue. The designs are inspired by the cultural heritage of the area and attempt to capture the urban city through color.
Key Themes Behind This Trend
- Artistic Transportation
- Opportunity for businesses to incorporate artistic designs into transportation vehicles and create unique visual experiences for passengers.
- Immersive Experiences
- Opportunity to enhance customer experiences by designing immersive environments within transportation vehicles.
- Cultural-inspired Design
- Opportunity to incorporate cultural heritage into product design and create visually captivating experiences for customers.
Where This Applies
- Transportation
- Disruptive innovation opportunity for transportation companies to differentiate themselves by offering artist-inspired vehicle designs.
- Tourism
- Opportunity for tourism agencies to provide unique and visually appealing transportation options to enhance tourist experiences.
- Interiors and Decor
- Opportunity for interior design companies to partner with transportation companies and create customized and artistic interior designs for vehicles.
