Optimized Alternative Sweeteners

Kerry Tastesense Advanced Works with Low and Zero-Sugar Products

The Kerry Tastesense Advanced range of sweeteners is a series of solutions that could help to greatly enhance the low and no-sugar product market by achieving great flavor with sustainability benefits to boot. The products are positioned as an affordable alternative to both sugar and stevia, and features plant-derived ingredients with a reduction in water and carbon emissions by 45% and 30%, respectively. The sweetness are also reported to have optimized flavor with a reduction of off-notes and a better mouthfeel.

SVP of Technology and Innovation for Taste Ian McGarvey spoke on the Kerry Tastesense Advanced range of sweeteners saying, "We are excited to introduce our new Tastesense Advanced range that addresses sweetness optimization and delivers high levels of sugar reduction, reaching beyond 50%. This new solution is more advanced compared to single ingredient solutions, offering added benefits across sustainability, taste and health."

Image Credit: Kerry

Low-sugar Products
Opportunities for creating and marketing low-sugar products using alternative sweeteners that have optimized flavor and sustainability benefits
Affordable Natural Sweeteners
Development of affordable natural sweeteners derived from plant-based ingredients that can replace both sugar and stevia and reduce carbon and water emissions
Flavor Optimization
Innovations in optimizing the flavor of alternative sweeteners through reduction of off-notes and enhancing mouthfeel

Sectors Adopting This

Food and Beverage
Use of Kerry Tastesense Advanced range of sweeteners to create low and no-sugar food and beverage products
Agriculture
Opportunities to develop plant-based ingredients with sustainability benefits for the production of natural sweeteners
Health and Wellness
Development of low-sugar products using natural sweeteners with added benefits across sustainability, taste, and health
SCORE
7.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 98%
Activity 100%
Freshness 17%