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The Takara Tomy Art Penlight Draws on the Night Sky

— November 4, 2012 — Life-Stages
For a fun way to light up the night in an artistic way, try the Takara Tomy Art Penlight.

Sparklers and flashlights have been used to create really cool pictures using a long exposure setting on cameras. Now you can create precise drawings in multiple different colors such as cyan, magenta and yellow, using this pen-shaped light. If you don't have a high-tech camera with the necessary settings, the designers at Takara Tomy have come up with a solution for you. The Art Penlight comes with a phone app that will capture your nighttime masterpieces. Kids will love decorating the sky with their art work and will get a thrill of seeing how their creative vision translated into glowing pictures.

The Takara Tomy Art Penlight lets you get creative with light.

Trend Themes

  1. Interactive Nighttime Art — The Takara Tomy Art Penlight brings a new way of creating interactive art that utilizes light sources.
  2. Fun Artistic Experience — Art Penlight gives kids a unique and super-fun way to draw and create interactive artworks with lights.
  3. Alternative Night Photography — Takara Tomy offers a new method for night photographers to capture colorful and precise photos using the Art Penlight.

Industry Implications

  1. Photography — Takara Tomy's Art Penlight opens a new market for night photography enthusiasts, as well as professional photographers who want to add a fun and creative element to their work.
  2. Toy — With its interactive experience, the Art Penlight can be marketed as an innovative and unique toy for kids who value creativity and drawing.
  3. Art Supply — The Art Penlight can be seen as a disruptive innovation that redefines the standard for nighttime drawing and painting, thus offering opportunities for art supplies companies to create similar products that utilize light for a more fun and interactive experience.
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