TAKAHIROMIYASHITATheSoloist. is the latest brand to join forces with Medicom Toy's BE@RBRICK line. This new collaboration is made with inspiration drawn from the TAKAHIROMIYASHITATheSoloist. Spring/Summer 2022 runway show recently. It boasts the title "PAUSE=PLAY," and it comes in three different size variations.
This includes the 100% BE@RBRICK, the 400% iteration, and the 1000% version. It is designed with notable references to Miyashita's work in the joint release starting with black color at the base over the body and soft brown as the base hue at the head. This is a direct nod to the paper bags that the models wore over their heads during the Miyashita SS22 runway show. It is also complete with black eats and "Listen To The Soloist" text.
Image Credit: Medicom Toy
What's Driving This Trend
- Fashion-inspired Figurines
- Opportunity for toy companies to collaborate with fashion brands and incorporate runway themes into collectible figurines.
- Designer Collectibles
- Opportunity to tap into the market of designer collectibles by collaborating with popular toy brands and incorporating unique design elements.
- High-end Toy Collaborations
- Opportunity to create high-end collectibles by collaborating with luxury fashion designers and toy manufacturers.
Who This Affects Most
- Toy Manufacturing
- Opportunity for toy manufacturers to collaborate with fashion brands and incorporate runway themes into collectible figurines.
- Fashion
- Opportunity for fashion brands to tap into the toy market by collaborating with popular toy manufacturers and incorporating unique design elements into figurines.
- Luxury Goods
- Opportunity for luxury brands to expand their product offerings by collaborating with popular toy manufacturers and creating high-end designer collectibles.
