Not all wine drinkers are wine connoisseurs, but a new company called TagItWine is hoping to change that. The new app hopes to provide consumers with the appropriate information necessary to make an informed alcoholic purchase, hopefully resulting in the consumer finding the perfect drink for their unique palette.
To use the app, consumers can simply scan a bottle's bar code. The app will then offer the wine's origins, including the location and subregion of the vineyard, bottler and distributor. The data also helps the app gather data what's selling inside of stores, to help companies better understand their target markets.
This app is currently working on developing a label that can be added to all bottle's of wine.
Image credit: TagItWine