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The Latest TAG Heuer Connected Smartwatches are Style-Focused

— July 2, 2020 — Tech
A new range of TAG Heuer Connected smartwatches have been unveiled by the brand to offer users the ability to enhance their style, while also keeping in touch in a discreet manner. The smartwatches come in three new 45mm models including two stainless steel varieties with a rich blue ceramic bezel and a steel or blue rubber strap along with a third one that features sand-blasted titanium with a black rubber strap. The accessories are expertly crafted in order to fit in well with your existing wardrobe and could be mistaken for a conventional mechanical alternative.

The latest TAG Heuer Connected smartwatches are now available for purchase in the US, the UK, Switzerland, Japan and Australia.

Trend Themes

  1. Style-focused Smartwatches — Opportunity for brands to create smartwatches that prioritize style and blend in with conventional accessories.
  2. Discreet Communication — Potential for smartwatches to offer discreet communication features that allow users to stay connected without attracting attention.
  3. Enhanced Craftsmanship — Demand for smartwatches with expertly crafted designs that can be mistaken for traditional mechanical watches.

Industry Implications

  1. Fashion Accessories — Fashion brands can explore the opportunity of creating stylish smartwatches that seamlessly fit into consumers' wardrobes.
  2. Luxury Watch — Luxury watch manufacturers can leverage the trend by incorporating smart technology into their high-end timepieces.
  3. Communication Devices — Companies in the communication industry can develop smartwatches with discreet communication capabilities for professionals who need to stay connected on the go.
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