Taco Bell recently indicated that it will be launching a loyalty program, titled Taco Bell Rewards. Taco Bell Rewards was created five years after the company's first venture into loyalty programs, and it will be available across the United States before the end of the month.
The loyalty program will allow consumers to accumulate 250 points each time they spend $25. Users will be able to access rewards for reaching 250 points, and they will also get birthday gits and more.
Along with the announcement Taco Bell also created a promotion for the loyalty program. The promotion dictates that anyone who downloaded the app would receive a free $5 Chalupa Cravings Box. Customers who downloaded the app could receive the free item through contactless pickup.
Image Credit: Taco Bell