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H1N1 Fashion

Cheeky Clothing Adds Humor to Fear of Swine Flu Symptoms

— April 30, 2009 — Unique
Wow did this ever happen quickly: Since H1N1 swine flu symptoms were first reported days ago, there has been an alternate outbreak of swine flu fashions to ease the tension.

The t-shirts in the gallery above have already hit the market. There is a couple of ways of looking at this controversial type of marketing.

1. Scummy marketers can’t make enough money, so they have to resort to below the belt tactics to enhance their revenue as the world remains hyperaware of swine flu symptoms.

2. Fashion-driven individuals are trying to ease the swine flu symptom situation by offering novelty t-shirts, coffee mugs, stuffies, and panties in an effort to help calm things down a bit.

Whatever the reason, these t-shirts are making their rounds about as fast as the fashionable surgical masks below.
Trend Themes
1. H1N1 Fashion Trends - Opportunity for designers to create stylish and trendy products related to H1N1 swine flu symptoms.
2. Controversial Marketing - Chance for marketers to use attention-grabbing tactics to boost sales in the midst of swine flu awareness.
3. Fashion as a Mood Booster - Market for fashion products that aim to alleviate anxiety and provide humor during the swine flu outbreak.
Industry Implications
1. Fashion and Apparel - Fashion industry can capitalize on the demand for clothing and accessories related to H1N1 swine flu symptoms.
2. Marketing and Advertising - Opportunity for marketers to employ controversial strategies to promote products during heightened swine flu awareness.
3. Wellness and Health Products - Market for products that combine functionality and style to alleviate anxiety and offer a sense of relief during the swine flu outbreak.
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