Ashley Boeckle, who co-founded the protein-infused nut butter brand Buff Bake, is now launching a new venture that's all about sweet potato snacks. Spudsy introduces a gluten-free, non-GMO line of sweet potato puffs in three flavors: Cheesy Cheddar, Crunchy Cinnamon and the sweet and savory Bangin' Bar-B-Q. These free-from snacks have the potential to satisfy the whole family with their fun flavors, as well as their plant-based allergen-free formulas.
The launch of the new sweet potato snack company is set to happen as part of a Kickstarter campaign, with an initial focus on direct-to-consumer sales.
Health-centric puffed, popped and crisped snacks have become the favorite snack choice of many conscious consumers, due to their clean-label formulas and perceived lightness.