Starting on December 7, 2009, Colette will be hosting the Swarovski White Crystal Christmas. The event will feature a plethora of items which will incorporate Swarovski stone, as well as be the place to find many fashionable artist collaborations to salivate over.
These blinged out Adidas Originals are just one of many awesome items to be found at the event. Check out many more crystallized finds below.
Implications - Customers crave luxury in their ordinary, everyday items. With such fast-paced lifestyles, the modern consumer does not have time to seek out prestige, but looks for it in their daily products. Companies could inject an elite element into everything they produce in order to attract a wider audience.
Key Themes Behind This Trend
- Luxury Everyday
- Creating everyday items with a touch of luxury can attract a wider audience.
- Blinged-out Fashion
- Incorporating crystals and bling into fashion items appeals to customers seeking unique and extravagant styles.
- Artist Collaborations
- Collaborating with artists to create fashionable items can generate buzz and interest among consumers.
Where This Applies
- Fashion
- The fashion industry can explore incorporating crystals and bling into their designs to create unique and luxurious products.
- Consumer Goods
- Companies in the consumer goods industry can inject an elite element into their products to attract a wider audience seeking prestige in everyday items.
- Art and Design
- The art and design industry can benefit from collaborating with fashion brands to create artistic and fashionable products.
